We are currently in the mobile era, and there has been a marked increase in the rate at which people use their gadgets to source for information. This trend has resulted in the swift development of mobile apps that make searching, communication and other actions straightforward and safe. We can see from the following statistics – provided by statista, a reputable consumer and market data provider – regarding the share of mobile internet in web traffic.
Projections in billions for global mobile app downloads to the year 2022.
Taking a state like Florida for example, it boasts one of the largest computer systems and software industry in the US with about 84,400 professionals employed by about 14,100 firms. This shows that Florida is not just about humidity, heat and incredible Latin food; it is now becoming a leading industrial market especially in the tech industry.
On this basis, most leaders in the employee recognition market have proposed their mobile apps. Although these quite favorable to the market, the variation in reliability and functionality of these apps significantly impacts the market success.
Following new trends in any industry can sometimes be tricky because going the wrong direction could lead your business to significant losses and your company could lag behind the competition if you miss the trend altogether. Therefore, do you have to join the trend because everyone is doing so? Of course not, although this is a question that often comes up among recognition companies.
Why your clients want you to use a recognition app?
Florida has many high-tech companies flourishing in the state and every day there are new companies coming up. The number of local talents in Florida that are becoming tech professionals has also been on the increase. The competition in the tech market is quite high, making it imperative for companies to adopt a reliable employee reward and recognition software. These software are very handy as they provide ease and timeliness in a business.
As you probably know, incentives are more efficient when they are associated with the desired behavior. The ability of your employees to relate your appreciation with an event makes them understand what is required of them. With a mobile app, you will be able to deliver timely feedback to your employees, so they won’t be left wondering if their efforts are being appreciated or not.
It is naïve to think that these apps can fully replace one on one communication, but they definitely help by enhancing positive feedback like public praising that couldn’t be done easily. As a business in Florida, your goal should be to adopt a high-quality app that will help improve your overall effectiveness and ROI of recognition programs. This high-quality app will drive more engagement and contribute to the appreciation-based culture in the company.
What services can the mobile application help deliver?
A well-developed app is quite handy and functional. It can help with even advanced online portal features that provide services that are related to employee recognition and rewards:
- Peer-to-peer recognition platform.
- Public employee nominations.
- Tracking and setting of goal achievements.
- Accessing rewards point status.
- Tracking of performance and leaderboards.
- Manager-to-peer recognition tools.
- Granting with e-cards.
Florida has a lot of market players offering mobile apps, although only a handful of them are genuinely high quality. Peer-to-peer recognition is one of the most significant features of an app targeting Gen-Z and Millennials; the two major demographics that make up the western workforce today. It is even rarer to find apps that integrate incentives and rewards programs into a single system.
Mobile apps have gone beyond just being a convenient addition to your main service but now they could become a primary driver of clients to your business. So, what are you waiting for?
The importance of getting a mobile app for your reward and recognition program cannot be overemphasized as it could contribute greatly to your business success. If you are located in Florida and you are considering getting an app for your business, contact us and we will help you build a great software product, and we will also help extend your developer team.